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Learner categories: individual/group and paid/free
Learner categories: individual/group and paid/free

Learn about the four categories of DataCamp learner

Richie Cotton avatar
Written by Richie Cotton
Updated over a week ago
Screenshot of learner categories from the Content Dashboard. Learners are divided in two ways: by individual or group subscription, and by paid or free subscription.

Question:
What are the different learner categories that can be filtered for on the Content Dashboard?

Answer:

All four types refer to people with Premium subscriptions.

  • Individual, Paid learners are "B2C" users. That is, they have a standard account.

  • Group, Paid learners are "B2B" users. That is, they belong to a Business or Enterprise account.

  • Group, Free learners are primarily university students, users from charities supported by DataCamp, and teachers.

  • Individual, Free learners are primarily business users on a trial, and DataCamp employees.

By default, the dashboard shows metrics from all paid learners, since these are the users who contribute to revshare.

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