What are the different learner categories that can be filtered for on the Content Dashboard?


All four types refer to people with Premium subscriptions.

  • Individual, Paid learners are "B2C" users. That is, they have a standard account.
  • Group, Paid learners are "B2B" users. That is, they belong to a Business or Enterprise account.
  • Group, Free learners are primarily university students, users from charities supported by DataCamp, and teachers.
  • Individual, Free learners are primarily business users on a trial, and DataCamp employees.

By default, the dashboard shows metrics from all paid learners, since these are the users who contribute to revshare.

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